discussionMarketing & Growth · Lead GenerationsituationalCRMSAASB2B

Teams struggle to define an accurate ideal customer profile (ICP)

The poster shares that circulating their ICP internally led to major revisions after a single piece of feedback, implying ICPs are often drafted with blind spots. The post is a personal anecdote rather than a detailed problem description, so the specific gap (data, process, or tooling) is unclear.

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3.5

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