discussionBusiness Operations · E-commerce OperationssituationalBillingOnboarding

Confusing Storefront Checkout Appears to Require Sellers-Only Signup Fee

A prospective buyer trying to purchase from a Canadian e-commerce site was instead prompted to set up a store and pay $100, as if the checkout flow were built for sellers rather than shoppers, causing them to abandon the purchase entirely. Points to a confusing account-creation gate blocking simple purchases on some storefronts.

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2.9

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Problem descriptions, scores, analysis, and solution blueprints may be updated as new community data becomes available.